20 Most Famous Tech Company Logos

A designer working on Logos by Brad Neathery on Unsplash

20 Most Famous Tech Company Logos

Logos are one of the most important aspects of a company (an underrated one at that). When done well and expertly, a company’s logo will embody said company’s identity. When done wrong, well ridicule ensues!

Some of the best and most famous logos are from one of the biggest industry: the tech industry. From Apple’s iconic apple to Google’s colorful letters, these logos have become synonymous with the companies they represent.

This article will explore the history and significance of some of the most famous tech company logos, and how they have contributed to the success and recognition of these companies.

1. Apple

Apple logo on a window by Bangyu Wang on Unsplash

Steve Jobs, Steve Wozniak, and Ronald Wayne founded  Apple in 1976. Some of its popular products include the iPhone, iPad, Mac, and Apple Watch.

The iconic logo of Apple features an apple with a bite taken out of it.  It is one of the most recognizable logos in the world. So how did it come to be?

Incredibly, the iconic logo was not Apple’s first try.  The original one was a picture of Isaac Newton under a tree depicting the alleged scene when he discovered the laws of gravity. You know, when an apple fell on his head?

It also included a quote  written on the logo’s frame from poet William Wordsworth; “Newton… a mind forever voyaging through strange seas of thought.” 

However, this logo which was designed by  Ronald Wayne proved too large and old-fashioned. Jobs therefore tasked Rob Janoff with designing a new and simpler logo. 

By 1977, Janoff had designed the logo that has become synonymous with this tech giant. Janoff’s logo was a “rainbow-striped” apple with a bite taken out of it. The logo has been altered severally over the years (by changing its color) but the shape has remained the same. 

When asked about his process during design, Janoff replied: “It was very simple really. I just bought a bunch of apples, put them in a bowl, and drew them for a week or so to simplify the shape.” He also said the bit is important as it prevents people from mistaking the apple for a cherry or another fruit.

2. Google

Google’s logo by Mitchell Luo on Unsplash

Google is everybody’s (at least almost everybody’s) favorite search engine. In a day the company logs over 8 billion searches. The company also has other ventures other than the search engine meaning it’s very hard for one not to interact with their logo at least once a day. 

Google’s logo simply reads “Google” in multicolor. How did this iconic, recognizable, and misleadingly simple logo come to be?

Before being known as Google, the company was known as BackRub. Back then, the logo was an image of the back of a hand with the name BackRub printed on it in Red font. Yes, this logo in retrospect was a bit “creepy”.

After rebranding in 1998, the company changed its logo to a multicolored image reading “Google!” The exclamation was included following Yahoo’s logo which had an exclamation. 

The logo has remained the same over the years but the exclamation was removed in 1999. Google also introduced Google doodle where they temporarily modify the logo over a short period of time in honor of an event or icon. 

Read some fun facts about Google here!

3. Microsoft

Microsoft’s logo by Turag Photography on Unsplash

Yet another legendary entry in this list. The Microsoft logo is iconic not only visually but audibly as well. Some claim they can hear it perhaps because of the WindowsXP startup sound.

In 1975, William Gates and Paul Allen created Microsoft. The company is famous for producing products like Windows, and Xbox. The Microsoft logo features the company’s name in grey in a neat sans-serif font with a colorful square pane with a red, green, blue, and yellow square. This is the 5th iteration or version of the logo since it was first introduced in 1975.

The first version was Microsoft written in 2 words (Micro & Soft) stacked one above the other. This is because back then the name was hyphenated. The Os in both words were aligned and every letter was written in 5 layers of concentric lines. 

Welcome to the 80s! The Heavy Metal era when legendary bands such as AC/DC peaked. Microsoft followed this trend and changed its logo to an edgy version both literally and figuratively. From 1980 to 1982, the logo was a single word with sharp fonts similar to those adopted by famous bands at the time.

The heavy metal logo was not popular despite being ‘trendy’.  In 1982, the logo was changed to a more ‘sober’ and imaginative one. The logo was the word Microsoft written in simple letters and font. The ‘O’ was a bit busy being interpreted as a steering wheel or rising sun. The ‘O’ even got a name! It is known as The Blibbet.

1987 saw the introduction of ‘The Pacman Logo’. This log is the word Microsoft with the ‘O’ carved. Designed by Scott Baker, the Logo lasted until 2012. 

Microsoft debuted the new and current corporate logo on August 23, 2012, at the inauguration of its 23rd Microsoft shop in Boston. The introduction of the square has made Microsoft more recognized compared to its predecessors. 

In addition, there are four squares in the new design that bear the colors of the previous Windows logo and stand in for Microsoft’s four main products: Windows (blue), Office (red), Xbox (green), and Bing (yellow).

4. Facebook

Facebook-icon by Hungghoul – Wikimedia Commons

Facebook, currently under Meta Platforms was founded by Mark Zuckerberg in 2004. Today it might not be the go-to social platform, but a few years back it was the biggest application in existence.

The Facebook logo is a white letter “f” on a blue background. The design is simple and clean. So how did the logo come to be?

Mark Zuckerberg has a condition called deuteranopia. Deuteranopia is a type of color blindness that makes it challenging to identify apart colors. An individual with deuteranopia, however, can readily distinguish the color blue.

This is why the background used in the logo is blue. Despite massive changes in Facebook, the logo has generally remained the same over the years. 

5. Amazon

Amazon’s logo on a phone by Christian Wiediger on Unsplash

Jeff Bezos founded Amazon in 1994. The company’s most popular products include Amazon.com, Amazon Prime, Alexa, Amazon Drive, and Amazon Web Services among many others.

The Amazon logo features a smiling arrow, below the title ‘amazon.com’. The arrow runs from ‘a’ to ‘z’ indicating that the company has everything customers need.

Amazon has had 4 logos so far in its history. The first, used until 1997, was on a blue river-like background with a trapezoid that formed an “A”. 

In 1997, the first redesign was released it was the URL (amazon.com) with the words “Earth’s Biggest Bookstore” underneath. The next one was similar but in all caps and the ‘O’ in Amazon was large and golden. It did not last long!

In 1998, a more familiar one was released. It was similar to the current one but with a yellow curve below the URL in place of the smile shape. The current version was adopted in 2000 and has remained in place and unchanged since.

6. IBM

The IBM logo by Carson Masterson on Unsplash

The International Business Machines Corporation was founded in 1911 in Endicott, New York. It was initially named the Computing-Tabulating-Recording Company (CTR) but was later renamed to “International Business Machines” in 1924.

It is nicknamed Big Blue due to its blue logo and color scheme. IBM is a multinational technology company that specializes in computer hardware, middleware, and software.

Additionally, it offers to host and consulting services in fields like nanotechnology to mainframe computers. The company’s most popular products include IBM Watson, IBM Cloud, and IBM Security.

The present “8-bar” logo of the corporation, which has seen a number of alterations throughout the years, was created by graphic artist Paul Rand in 1972. The IBM logo features the company’s name in a simple, serif font. The letters are arranged in a horizontal line, creating a sense of stability and reliability.

7. Intel

A 3D model of Intel’s logo by Rubaitul Azad on Unsplash

Intel Corporation was founded in 1968 by Robert Noyce and Gordon E. Moore. It is an American multinational technology company that specializes in computer processors, memory chips, and other hardware components.

It is one of the developers of the x86 series computer instruction sets and the largest manufacturer of semiconductor chips in the world by revenue. The company’s most popular products include Intel Core processors and Intel Optane memory.

The Intel logo features the company’s name in a stylized font. The logo also includes a symbol known as the “Intel Inside” logo, which indicates that a device contains an Intel processor.

Since Intel was founded, it has only had three logos. The corporate name of Intel was stylized in all lowercase characters with the letter e positioned below the other letters in the first iteration of the logo.

The second design, which incorporates a swirl around the Intel brand name, was motivated by the “Intel Inside” campaign. The third logo was introduced in 2020. It eliminated the swirl around the brand name.

8. Samsung

3D model of Samsung’s logo by Rubaitul Azad on Unsplash

Samsung was founded in 1938 by Lee Byung-Chul. It is a South Korean multinational technology company that specializes in consumer electronics, mobile devices, and semiconductors.

The company’s most popular products include Samsung Galaxy smartphones, Samsung TVs, and Samsung semiconductors. The Samsung logo features the company’s name in a stylized font.

The logo is designed to convey a sense of modernity and innovation. The primary color of the logo is blue. Samsung has used the color in its logo to supposedly symbolize stability, reliability, and corporate social responsibility.

9. HP

HP laptop with logo at the back by Olga Nayda on Unsplash

Hewlett-Packard used to be the name of HP Inc. It was founded in 1939 by Bill Hewlett and Dave Packard. It is an American multinational Information technology company that specializes in personal computers, printers, and computer peripherals.

On November 1, 2015, Hp Inc. was formed and renamed from the original Hewlett-Packard Company’s divisions for personal computers and printers. Meanwhile, Hewlett-Packard Enterprise was created out of the Original Hewlett-Packard’s enterprise product and business services subdivisions.

The company’s most popular products include HP Spectre laptops, HP Pavilion desktops, and HP LaserJet printers. The HP logo features the company’s initials in a blue circle. The logo has undergone several changes over the years, but the basic design has remained the same.

Hp Inc. changed its trademark in 2016. It appears on high-end products and contains four oblique black strokes.

10. Dell

Dell’s tagline “Yours is Here”, as seen at their Mall of Asia branch in Pasay, Philippines by Ninjakeg – Wikipedia

Michael Dell established Dell Corp. in 1984 as PC’s Limited. In 1987, the business changed its name to Dell Computer Corporation, dropping the name “PC’s Limited”. It is an American-based technology company that specializes in personal computers, computer peripherals, and Information Technology services.

The company’s most popular products include Dell XPS laptops, Dell Inspiron desktops, and Dell UltraSharp monitors. The Dell logo features the company’s name in a stylized font. The logo features the brand name with the letter “e” placed diagonally.

Additionally, the iconic blue logotype is enclosed in a circular frame, drawn in the same color. The logo has undergone several changes since it was first introduced, but the basic design has remained the same.

11. Cisco

Cisco SG300-28 Rackmount switch (top) and Cisco EPC-3010 modem (bottom). (Note the Cisco logo on the device! by Dsimic – Wikipedia

In 1984, Sandy Lerner and Leonard Bosack formed Cisco Systems, Inc. Cisco is an American-based multinational technology company that specializes in networking hardware, telecommunications equipment, and IT services.

The company’s most popular products include Cisco routers, Cisco switches, and Cisco security products. The Cisco logo features a stylized bridge, which represents the company’s focus on connecting people and devices.

The logo reflects not only the renowned Californian landmark but also technology and routing connections. Cisco’s logo is simple and clean, reflecting the company’s commitment to innovation and efficiency.

The logo is presented on a white backdrop with a light blue execution. The combination of these colors signifies the company’s loyalty and reliability.

12. Oracle

Oracle’s Logo by BoliviaInteligente on Unsplash

In 1977, Oracle Corporation was established by Ed Oates, Bob Miner, and Larry Ellison. Oracle is an American multinational technology company.

The company deals in database management systems, cloud services, and enterprise software. Some of the company’s most popular products include Oracle Database, Oracle Cloud Infrastructure, and Oracle E-Business Suite.

The company’s logo features the company’s name in a clear sans-serif font. A red square surrounds the letters. The logo depicts the company’s sense of stability and reliability.

13. Adobe

Adobe Systems Canada in Ottawa, Ontario (Adobe’s logo visible at top of the building) by Coolcaesar – <a href=”https://en.wikipedia.org/wiki/Adobe_Inc.#/media/File:Adobe_Systems_Ottawa_office.jpg”>Wikipedia

Adobe Inc. was founded in 1982 by John Warnock and Charles Reschke. It was originally known as Adobe Systems Incorporated. It is an American multinational computer software company that specializes in creative software, marketing software, and document management solutions.

The company’s well-known products include Adobe Photoshop, Adobe Acrobat, and Adobe Creative Cloud. The Adobe logo features the company’s name in a stylized font.

The logo has a white signature “A” in a red square. On the right side of the emblem is the “Adobe” text in red. The logo’s design is aimed to convey a sense of creativity and imagination.

14. Sony

PS2 with Sony Logo on It by Nikita Kostrykin on Unsplash

Sony Group Corporation was founded in 1946 by Masaru Ibuka and Akio Morita. It is a Japanese multinational conglomerate company.

It deals in consumer electronics, gaming, and entertainment. Some of the company’s most popular products include Sony PlayStation, Sony Bravia TVs, and Sony headphones. The Sony logo features the company’s name in a stylized font. With modest changes, the font resembles Clarendon.

The logo is presented on a white background with a black execution. The logo’s presentation evokes senses of both energy and motion.

15. Nokia

Fredrik Idestam established the Nokia Company in 1865. Nokia Company is a Finnish multinational technology company that specializes in mobile devices, network infrastructure, and digital health.

The company’s most popular products include Nokia smartphones, Nokia wireless chargers, and Nokia sleep trackers. The Nokia logo features the company’s name in a simple font. The logo is presented on a white background with blue execution.

The wordmark’s highlight is the “K” which looks like an arrowhead. It mimics the “play” button, establishing a connection with the industry in which Nokia operates. The logo’s design brings about a sense of reliability and trustworthiness.

16. Twitter

Twitter’s app icon with the company’s logo by Brett Jordan on Unsplash

Jack Dorsey, Biz Stone, and Evan Williams started Twitter, Inc. in 2006. On April 25, 2022, Twitter agreed to a $44 billion takeover by Elon Musk, CEO of SpaceX and Tesla, in one of the largest private-equity transactions in history.

It is an American social media company that allows users to post and interact with short messages, or “tweets.” The company’s most popular products include Twitter, Periscope, and Vine.

The Twitter logo features a stylized bird, known as the Twitter bird, in blue. The logo is simple and recognizable, reflecting the company’s focus on brevity and simplicity.

17. Uber

TheUber app on the app’s load screen by Tingey Injury Law Firm on Unsplash

Uber Technologies, Inc. was founded in 2009 by Travis Kalanick and Garrett Camp. It is based in San Francisco. It is a ride-sharing company that allows users to request rides from nearby drivers using a smartphone app.

Additionally, it offers food delivery through Uber Eats and Postmates. The company’s most popular products include Uber, Uber Eats, and Uber Freight. Though Uber is a young company, its logo has gone through several changes.

The logo is presented on a white background with a black execution. The title-case lettering is monochromatic and employs a conventional sans-serif typeface with classic letter forms and crisp lines. The logo is designed to show simplicity, confidence, and casual chic.

18. Tesla

TheTesla official Logo by Milan Csizmadia on Unsplash

Tesla Inc. was founded in 2003 by Elon Musk. It is an American multinational electric vehicle, artificial intelligence, and clean energy company.

The company deals in the design, production, and distribution of sustainable energy products. The company is well known for producing products like Tesla Model S, Tesla Powerwall, and Tesla Solar Panels. The Tesla logo features a stylized letter T, with an arched horizontal bar.

The logo is presented on a red background with a white execution. The company’s red and white logo conveys professionalism and influence. The logo is designed to convey a sense of innovation, progress, and sustainability.

19. SpaceX

SpaceX and Starlink rockets in air by ANIRUDH on Unsplash

Elon Musk established Space Exploration Technologies Corp. (SpaceX) in 2002. It is a private American space exploration company. SpaceX specializes in the development, production, and launch of rockets and spacecraft.

It also provides satellite communication services. The company’s most well-known goods are the Starship, Dragon, and Falcon 9 spacecraft. The corporate name of SpaceX is shown in a stylized font on the logo. The “X” was inspired by a rocket launch into space.

This is represented by the gray stroke at the forefront. The logo is presented on a white background with a combination of blue and gray execution. The blue and gray colors represent the professionalism and reality of the company. The logo is designed to convey a sense of adventure, ambition, and exploration.

20. Airbnb

TheAirbnb website (see logo at top left of page) by Oberon Copeland @veryinformed.com on Unsplash

Airbnb, Inc. was started in 2008 by Brian Chesky, Joe Gebbia, and Nathan Blecharczyk. It is an American San-Francisco based company. The company operates an online marketplace that allows individuals to rent out their homes or apartments to travelers.

Some of the company’s most popular products include Airbnb, Airbnb Plus, and Airbnb Experiences. The Airbnb logo features the company’s name in a simple font, with a stylized symbol resembling an inverted heart.

The symbol also resembles a rounded letter “A” with a drop-shape loop in the middle which represents a location pin symbol. The logo is designed to represent the company’s attention to the customers and warmth. It also conveys a sense of community and uniqueness.