London Tops TikTok’s List of Must-Visit Summer Destinations with Over 20 Million Views

According to a recent study by Travelbag, London has become the most popular summer city break destination with almost 21 million views on TikTok. The study analysed Instagram and TikTok hashtags for over 100 cities to determine the most picturesque locations for summer social media posts. London had the highest number of hashtags on Instagram with a total of 161,417, as well as over 20 million views on TikTok, showcasing the diverse experiences and adventures that users have had in the city.

During summer, London’s parks are filled with locals having picnics and enjoying rosé spreads. London is also home to some of the world’s most famous landmarks, including Big Ben, the Tower Bridge, and the London Eye. Social media users flock to these iconic sites to capture photos, and videos and share their experiences with followers.

London’s diverse population contributes to its vibrant cultural scene. From art galleries and museums to street performers and theatre productions, there’s always something exciting happening in the city. Social media users love to immerse themselves in London’s cultural offerings and share their discoveries online.

London truly comes alive in the summer months with a jam-packed calendar of festivals and events. From music festivals like Wireless and Lovebox to cultural celebrations like Pride in London and the Notting Hill Carnival, there’s something for everyone to enjoy. Social media users eagerly document their festival experiences, capturing the excitement and energy of London’s summer scene.

The city’s boroughs and neighbourhoods also offer a lot of options for foodies, with most of them hosting food markets, stalls, and sun-trap beer gardens, providing the perfect setting to while away the summer evenings. For those looking to escape the city, London also offers some serious day trips, taking you out to beautiful beaches in just a few hours. 

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London has long been known as a world-class city, with its rich history, vibrant culture, and countless attractions that draw tourists from all over the world. However, as summer approaches, the city is set to become even more attractive to visitors and locals alike. Whether you’re a local or a tourist, there’s no better time to explore the city than during the summer months.